Menu Design & Food Photography 

I was commissioned to art direct and design the branding for Fish Catch, a new fast-casual seafood restaurant in Los Angeles. The owner’s vision was to create an atmosphere that felt soulful, flavorful, and family-oriented—something that would resonate with the local community while appealing to a broad audience. My role involved developing a cohesive visual identity, which included designing the restaurant’s branding, menus, and food photography. The goal was to convey a sense of warmth and community, with vibrant, inviting imagery that highlighted the freshness and quality of the seafood offerings.